Second hand deals in vegetables and fruits from Metro!
The amount of 49 million tons of fruits and vegetables produced every year in Turkey is wasted from 25 to 40 percent. This waste production and distribution chain phase can occur in the sales and consumption phase. ]]Metro Wholesaler Market], in the last months Metro Food Movement]]] Metro Food Movement]] has many different mecradan [“The second hand will not be fruit vegetables, buy planned, consume as much as you need. Don’t waste food! “] is called.
In the campaign prepared by Medina Turgul DDB, many different mecras were used as you will follow below. Traditional media such as newspaper ads, ]Letgo andSahibinden]] is completed with product ads given to the second hand sale applications. “2. El Fruit&Sebze Olmaz” signage placed in stores selling second hand clothes and accessories to market looms.
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In the campaign prepared by Medina Turgul DDB, many different mecras were used as you will follow below. Traditional media such as newspaper ads, ]Letgo andSahibinden]] is completed with product ads given to the second hand sale applications. “2. El Fruit&Sebze Olmaz” signage placed in stores selling second hand clothes and accessories to market looms.
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] ]Letgo&Sahibi
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]Marketing machine[[
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[Vintage store
Source: Sustainable Business